Plain language summary: DAP collects the information you provide when you fill our forms or contact us. We use it to respond to your enquiries and improve our services. We do not sell your data to third parties.
1. Information we collect
When you interact with DAP's website or services, we may collect the following types of information:
- Contact information: Name, email address, phone number, and WhatsApp number when you submit an enquiry form or contact us directly.
- Business information: Company name, product category, order volumes, and target markets - provided voluntarily in our enquiry forms.
- Usage data: Pages visited, time spent on site, browser type, device type, and IP address - collected automatically through analytics tools.
- Communication records: Records of WhatsApp messages, emails, or other communications you have with our team.
We do not collect sensitive personal data such as national identity numbers, financial account details, or payment card information through our website.
2. How we use your information
DAP uses collected information for the following purposes:
- To respond to your service enquiries and send you custom quotes or proposals
- To communicate with you about your orders, shipments, or fulfilment operations
- To send you relevant updates about DAP services you have expressed interest in
- To improve our website, services, and customer experience
- To comply with legal obligations applicable to our business operations
- To analyse website traffic and understand how visitors use our site (via Google Analytics)
We will not use your information for any purpose that you would not reasonably expect based on your interaction with DAP.
3. Sharing of data
DAP does not sell, rent, or trade your personal information to third parties. We may share your information in the following limited circumstances:
- Service partners: We may share operational information with our warehousing, logistics, and fulfilment partners in China, Bangladesh, Sri Lanka, and UAE - only as required to deliver services you have requested.
- CRM platform: Lead and enquiry data is stored in HubSpot CRM to manage our business communications. HubSpot's privacy policy governs their handling of this data.
- Analytics: Aggregated, anonymised usage data is shared with Google Analytics. No personally identifiable information is included.
- Legal requirements: We may disclose information if required by law, court order, or governmental authority.
4. Cookies & tracking
Our website uses cookies and similar tracking technologies to enhance your experience and understand how the site is used.
- Essential cookies: Required for the website to function properly. Cannot be disabled.
- Analytics cookies: Google Analytics cookies that help us understand visitor behaviour in aggregate. You can opt out via Google's opt-out tools.
- Meta Pixel: We use the Meta (Facebook) Pixel to measure the effectiveness of our advertising and to show relevant ads on Meta platforms. You can manage your ad preferences in your Facebook/Instagram account settings.
Most web browsers allow you to control cookies through their settings. Disabling cookies may affect the functionality of some parts of our website.
5. Data retention
We retain your personal information for as long as necessary to fulfil the purposes outlined in this policy, or as required by applicable law.
- Enquiry and contact data: retained for 3 years from last interaction
- Client operational data: retained for 7 years for accounting and legal compliance
- Website analytics data: retained per Google Analytics default retention settings (26 months)
You may request deletion of your data at any time by contacting us at the details below, subject to any legal retention obligations.
6. Your rights
Depending on your location, you may have certain rights regarding your personal data:
- Access: Request a copy of the personal information we hold about you
- Correction: Request correction of inaccurate or incomplete information
- Deletion: Request deletion of your personal data, subject to legal retention requirements
- Opt-out: Unsubscribe from marketing communications at any time
- Portability: Request your data in a structured, machine-readable format
To exercise any of these rights, please contact us using the details in Section 8.
7. Security
DAP takes reasonable technical and organisational measures to protect your personal information from unauthorised access, disclosure, alteration, or destruction. These include:
- SSL/TLS encryption for all data transmitted through our website
- Access controls limiting who within our team can access personal data
- Regular review of our data handling practices
No method of transmission over the internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
8. Contact us
If you have questions about this Privacy Policy or wish to exercise your data rights, please contact DAP at:
- Email: [email protected]
- WhatsApp: 03011120842
- Address: DAP Operations, Lahore, Pakistan
We will respond to all privacy-related requests within 30 days of receipt.
This Privacy Policy may be updated periodically. We will notify active clients of material changes. Continued use of our website after changes constitutes acceptance of the updated policy.